Companies nowadays are always moving towards accessibility. One of the most important parts of making an environment accessible is understanding the needs of those you work with. MY EXPERIENCE. Since earning an Associate Degree in American Sign Language (ASL) Interpreting, I have learned a lot about different solutions to improve communication, but not all are 100% effective. For example, a …
Odds are you’ve heard millennials are an impatient, rude, and lazy generation. While every generation has its bums and its over-achievers, it’s not fair to point fingers. These three ugly characteristics can be a good thing for society — if you don’t believe me, keep reading. We are impatient – we don’t like being told what to do, but who …
Imagine you’re running a 5K. You’re feeling great, keeping pace with the other runners, but after the first kilometer, you decide to stop. “Eh, I already ran one kilometer, that should be good enough”. You’re probably thinking, “This scenario sounds silly, who on Earth would do that”? Well, in the marketing world, that’s akin to sending only one email to …
When I go out to dinner, I look around to see a majority of people hiding behind a screen. I’m sure a lot of people (including me), find it frustrating when trying to talk with someone who can’t look up from their phone. For those of you with iPhones, you may be aware of the Screen Time feature in …
Lately, social media is all about photos, video, and reaching your followers and consumers with relatable, visually aesthetic content. Just by that description, writing doesn’t often fit the bill. But why is that? It’s been thought that writing and creating content to be read is becoming less and less popular – dying, even. Unless you live under a rock, you’ve …
Getting dressed up to go mingle with professionals and network with them is pretty much a love-it or hate-it scenario. As a socially awkward introvert who spends most of her time indoors, curtains drawn and perusing the Internet, I personally am on the hate-it end of the spectrum. On the bright side, it doesn’t have to be quite as bad …
But it’s the ultimate ‘get popular fast scheme’, right? Wrong. Buying likes for your business’s Facebook page actually does more harm than good to your Facebook page. It seems like the perfect plan; just spend a couple hundred bucks and you can add hundreds or even thousands of likes for your Facebook page. It’ll make you look more popular, raise engagement, …
Although my role around here at Michigan Creative has become quite substantial in the last year, and I could continue to work here full time, I’m going to continue on the path of education. I believe one should never stop learning, and that’s exactly what I intend to do. Recently I was accepted to Kendall College of Art & Design …
Facebook is at again, some of you may have noticed that your news feed looks a little different. In the latest round of updates, Facebook decided to focus on visuals. Pictures are now the most prominent part of a post and the text playsa supporting role. This got me thinking, we always list pictures as one of the key components …
After creating hundreds of Facebook and Twitter posts and trying to determine a golden formula to guarantee engagement, I’ve come to realize that a golden formula does not exist. It turns out that posts do not fit into a one size fits all mentality. When creating content, it is essential to keep your audience and what you want to achieve …
