When Facebook was first released back in 2004, there was a limited demographic of people who could even sign up for the platform. Moving forward, that demographic expanded quickly, but it took until 2007 (according to Business Week) to create the very first business Facebook page: The Fan Page. Since then, Facebook has developed the business pages from ‘fan pages’ to business accounts …
But it’s the ultimate ‘get popular fast scheme’, right? Wrong. Buying likes for your business’s Facebook page actually does more harm than good to your Facebook page. It seems like the perfect plan; just spend a couple hundred bucks and you can add hundreds or even thousands of likes for your Facebook page. It’ll make you look more popular, raise engagement, …
Many people ask me how they should voice their company on social media. How funny can I be? Am I allowed to joke? Will people get my humor? Of course this should be determined on a company by company basis, but I think it should be similar to how you would talk to customers in your store or in an email and to …
On being a CEO, farmer, coach, father, and entrepreneur and laughing at yourself out loud. Before I start, I don’t know if I am doing any of it right, but, one day maybe my mistakes, and my successes can be beneficial to someone…and hopefully I don’t break too many things on the way… I posted on my Facebook the other …
Do you ever find yourself staring at your computer, wracking your brain for the answer to “what the heck am I going to post on Facebook today”? Fear not social media mangers: there are easy ways and places to find content that are right under your nose. Many of the places I look for content are easy to search and …
I am completing a three-part series on social media platforms for businesses with one blog for Twitter, Facebook, and Pinterest. Welcome to Part 2! I will be highlighting the advantages and disadvantages of using Facebook based on my own experience; I do social media marketing for almost ten different companies, so I’ll be sure to take the best of the best …
