One of the best things about living in Lansing: The summer events! During the summer, there are so many cool festivals, concerts, and conventions to choose from when you need something fun to do. With so many options, you may be wondering which ones are worth the trip. Here is a list of my favorite events coming up in Lansing! …
The video age is upon us, my friends, and Michigan Creative wants to help make sure that your business is not falling behind. Log-in to your Facebook account and start scrolling through the Newsfeed. If you’re like most people, as soon as you log on, you’re going to see numerous videos on vast topics ranging from food, politics, or the …
A brand anthem video. You know it when you see it, or rather, experience it. It’s the North Face video that makes you want to venture into the wilderness and explore the unknown. The Nike commercial that personifies its slogan and lights your inner fire to strive and achieve physical feats. General Electric hits you straight on with its “Ideas …
No one knows your business like you do. That fact should be a source of pride and a testament to the tireless hours you have spent not just developing a product but cultivating a brand and earning a strong reputation among your clients, suppliers and competitors, as well as a respected place in your community. Having a singular insight into …
4 Reasons to Add Video Campaigns to Your Advertising Advertising used to be on radio, television, magazines and in the newspaper. Now you’ll see advertising in a variety of places and in a variety of mediums used. One of the most popular ways to advertise these days is by using video. You want to get the word out about your …
I started my editing internship at Michigan Creative a little over a week ago, and already I get the sense that this will be a good fit for me. I’m a student at Michigan State, just finishing my junior year. My interests include my cat, binge-watching Netflix, and all things digital. Since this time next year I’ll be thrown into …
This Sunday at 2 A.M., March 12th, we will be setting our clocks forward for Daylight Savings Time. Each year, twice a year, us Michiganders and many other states and countries change the time on our clocks by an hour. Have you ever wondered why? We did. So we did a little research on the history of Daylight Savings Time. …
The deepest purpose of a business is to improve the lives of the people that work there. I heard that on a podcast while I was working out. I got off the machine I was on, it was a good excuse not to exercise, opened up Evernote and typed it in so I could write this blog. It is what …
Here at Michigan Creative we love our coffee, so we looked into whether it helps or hinders to drink coffee at work. The results show that… it definitely helps (in our opinion.) Here are a few reasons why: It wakes you up every day, but it could also help you live longer. “A new study published in the journal Circulation …
You will make mistakes. As I’ve started my new job in retail, I’ve learned quite a bit about myself and how I tend to learn. I’ve also learned that I will make mistakes, and I don’t need to apologize for necessarily every single one of them—though it is very difficult for me not to. I’m new, and I’ve never worked …
