A brand anthem video. You know it when you see it, or rather, experience it. It’s the North Face video that makes you want to venture into the wilderness and explore the unknown. The Nike commercial that personifies its slogan and lights your inner fire to strive and achieve physical feats. General Electric hits you straight on with its “Ideas …
Rebranding your business is a big step, and one that should not be taken lightly! It’s a lot of work and can take a lot of time… But it’s worth it. Let’s start off with a little bit of basic information on rebranding. If you decide that your business needs a little something, something new and exciting, you’re probably (definitely) …
As a young person in my senior year (what!?) of college, it’s a little crazy to think I’ll be going out into the real world (or back to my parents’ house) in just a few months. How am I ready for the workforce? I’m actually about to go to a career fair later today, and I couldn’t be more nervous. Even …
