michigan marketing company

Core Values are Written and Followed by All

It took us eight years, but our core values are written, posted, and followed by all. Eight years? It sounds terrible. How could a company be in business for eight years and not have core values?   We had them. We had our Manifesto, which served as our core, our rules. Our Manifesto also aligns well with our core values. …

view from my desk

I didn’t have access to a window at my desk… so I sought new employment

Let’s chat a bit about the correlation between productivity and access to natural light. You know that feeling you get when it’s super dark and junky outside? Those of you from Michigan know this well. Picture this: you’re stuck inside “working” and all you feel like doing is laying in bed, watching Netflix, and crushing some junk food. Accordingly, you’ve …

Adult Analogue Aperture

Not All Videos are Created (or Produced) Equally

Between freelancing and a full-time video job, I get to experience all different kinds of video production. I’ve had the chance to work video for weddings, marketing, vlogs for social media, and do so many other types. When, I tell people I’ve done wedding and marketing videos, the reaction is usually something like, “that makes sense, all video is kind …

Inbound Marketing

The Importance of Inbound Marketing

Attracting new, current, and past customers is more than pushing a brand. Rather, it’s pulling them in with useful and knowledgeable content they’re actively searching for. This method is referred to as inbound marketing — a strategy that specializes in attraction, engagement, and delight for customers. Reaching the right audience at the right time is essential for a company’s success and …

Achievement Agreement Arms

Maximize Graphic Design for your Business eBook Pt. II: Utilizing Stock Photos

Below is the blog we published previously on maximizing graphic design for your business eBook. We still think that you need great imagery when creating an eBook, and utilizing quality stock photos can help you reach that goal. Adding personal touches through Canva or another editing software is just the cherry on top. We were recently contacted by Amos Struck, a …

Blogging Business CMS

Writing isn’t dead, and you should be doing it

Lately, social media is all about photos, video, and reaching your followers and consumers with relatable, visually aesthetic content. Just by that description, writing doesn’t often fit the bill. But why is that? It’s been thought that writing and creating content to be read is becoming less and less popular – dying, even. Unless you live under a rock, you’ve …

your business is a tree

Let’s talk about your health and how it affects your business

Health: mental, physical, emotional. It’s something you’re probably tired of reading and talking about, but hear us out on this one. It’s something that controls your life, even when you don’t think it might be. Your health is crucial to be thinking about, day in and day out. It has a huge affect on your business, whether or not you’re …