Content and design go hand in hand. While it’s easy to focus solely on creating quality content, expert design elements elevate content and take it from good to great. Web Design Good web design is essential to maintaining a functional and visually appealing website. A poorly designed website can make content difficult to find, read, and comprehend. Website visitors should …
It’s said over and over again; time is money. For this reason, many companies are turning to design template services such as Canva, Squarespace, and Wix, to design professional web content in a pinch. These websites allow anyone in an organization to take on the role of graphic or web designer. In some cases, this eliminates the need for these …
Just because it’s printed in a magazine, posted online, or even funded by the biggest brand in the industry does not automatically make it a great design. Bad design isn’t always overtly obvious. Sometimes it’s misleading, sends the wrong message, offends the masses, or misses the intended audience. Bad design finds its way into all kinds of online and printed …
All of us have heard of Photoshop’s amazing editing abilities. Quite often, the idea of taking a few images and morphing them together into a brand new masterpiece can seem like magic. While Photoshop may seem like the only tried-and-true editing software you will ever need, there are times when using it is not recommended. Below we have laid out …
Simply put, visual hierarchy is the arranging of elements within a composition to show a level of importance in the design. A designer will utilize various principles to guide the viewer on what to experience first, next, and last. Color, contrast, orientation, positioning, size and shape are all tools designers use to establish an organized cadence to a composition. When …
It is well-known that much of our learning for any particular career occurs after school in the “real-world”. Whether you are pursuing a degree in graphic design or are only considering it, there are a few things that are just not taught in design school, and it can be beneficial to get a glimpse into what those may be. I …
Graphic Design is “the art or skill of combining text and pictures in advertisements, magazines, or books.” As a highly visual society, we cannot seem to go a day without noticing the golden arches, that is McDonald’s or the goddess of Starbucks. These are just a few of the worldwide logos and designs behind strong brands. Often time’s people think …
Your logo is the face of your business. Your logo defines who or what your business is at a glance. It has the power to excel your business to new heights. A logo should be memorable and instill confidence in your brand. It essentially explains who you are to your potential customers. Some factors to consider when creating your company …
Fine art, or visual art, is often thought to be in a realm far outside that of digital and graphic design. There are many differences between the two, but there are also quite a few similarities. In fact, most of graphic designs foundations are rooted in fine art. Graphic design is a much newer branch in the art community and …
We are all familiar with the theory that states each side (left/right) of our brain is responsible for different functions or thinking, and that individuals may be more dominant in one of these. Those considered “left-brained” might make great lawyers, accountants or engineers. We can thank this left side for strengths such as: Language Math Analytical Thinking Logic and Reasoning …
