Lansing video production

Use Video to tell your story.

Using Video To Tell Your Story Being able to tell your story through video, whether it be about your company or your personal life, is an essential component to showing people who you are and what your business is about. The video takes the power of an image and multiplies it over and over again because you no longer have …

lansing video production

4 Reasons to Add Video Campaigns to Your Advertising

4 Reasons to Add Video Campaigns to Your Advertising Advertising used to be on radio, television, magazines and in the newspaper. Now you’ll see advertising in a variety of places and in a variety of mediums used. One of the most popular ways to advertise these days is by using video. You want to get the word out about your …

Video Marketing

The Magic of Video Advertising

As your customer or client, I want to meet you. I want to meet your business, and see how it’s run first-hand and what you do there. I want to see examples, smiling employees, and happy customers like me thrilled with the service they received. I want to see people coming in and out glad that they were introduced to …

Business Video Fundamentals with Wistia

Business Video Fundamentals with Wistia

Business Video Fundamentals Our friends at Wistia have a five-day email course on business video fundamentals. It’s pretty cool, and we thought we’d give you a little preview. An appetizer, if you will. We signed up, and we’d like to share Day 1 with you. Why you don’t need a “video strategy” So, you’ve heard video is awesome, and you’ve just …

lansing marketing companies

How a Non-Profit Can Leverage the Power of Video

Hey there! It’s Jessica again, and today I want to talk to you about how a non-profit can really leverage the power of video. I spent a few years working for a well-known non-profit, and one major takeaway I learned is how to engage potential and current donors.   Once you have formed a relationship with a donor, the communication …