There’s no system for creativity, no step-by-step instructions etched into stone, and no limit on the ideas you can create. When it comes to advertising and marketing, the power of storytelling is what will support those creative ideas. As a company with creative in its name, Michigan Creative can find the unique story behind your company or products and separate …
Everyone has the potential to be creative. You just have to tap into your imagination and uncover the hidden creative genius that’s inside all of us. We are a creative agency that focuses on surrounding ourselves with like-minded creatives every day. We are creative problem solvers and we use creativity in everything we do. Our innovative imaginations are constantly in …
I’ve heard sales defined as the sharing of enthusiasm. To effectively sell ourselves on us, we may need to borrow some of that enthusiasm, from ourselves; but on a day when we were still excited about our dreams, goals, and future. Rekindling our belief in ourselves can be challenging at best; it will involve rehearsing purpose, keeping compassionate records, and …
Brand Standards Guide: What is it? Certain companies come to mind when looking for a particular product or service, like Target or Walmart; likewise, most people can easily identify a Target branded message from a Walmart advertisement? Many can do this without needing to see things like the company’s logo. When we think of our favorite brands, we think of …
Even though Halloween was just a few weeks ago, it’s never too early to prepare your company for the holidays. The holiday season can be stressful and hectic, but with organization and preparation, it can be a painless and enjoyable time. Start Early When it comes to holiday preparation, the earlier the better. It’s important to reflect on what your …
Over the past few months I have been taking photos for Michigan Creative’s new website (coming soon!) and have been taking each person on staff to a location of their choosing for their photos. Between these shoots, my own freelance shoots, and just shooting for fun while I lived in the Lansing area, I have found quite a few really …
One of my top missions in life, besides creating high quality video and photo material, is to find the best cinnamon roll in Michigan. Each place I travel to, I visit a popular bakery in that city and try their cinnamon rolls. In case you were on a similar mission, I decided to provide you with my Top 5. 1. …
Fine art, or visual art, is often thought to be in a realm far outside that of digital and graphic design. There are many differences between the two, but there are also quite a few similarities. In fact, most of graphic designs foundations are rooted in fine art. Graphic design is a much newer branch in the art community and …
We are all familiar with the theory that states each side (left/right) of our brain is responsible for different functions or thinking, and that individuals may be more dominant in one of these. Those considered “left-brained” might make great lawyers, accountants or engineers. We can thank this left side for strengths such as: Language Math Analytical Thinking Logic and Reasoning …
Let’s chat a bit about the correlation between productivity and access to natural light. You know that feeling you get when it’s super dark and junky outside? Those of you from Michigan know this well. Picture this: you’re stuck inside “working” and all you feel like doing is laying in bed, watching Netflix, and crushing some junk food. Accordingly, you’ve …
