If you’ve ever been lucky enough to visit or live in Michigan, you’ll know that it’s booming with creative spaces and energy. Often you’ll find creative environments where you least expect, and the best places to start are your usual go-to’s. These are a few of my favorite places that I’m happy to share! Petoskey State Park, Petoskey This one …
There’s no system for creativity, no step-by-step instructions etched into stone, and no limit on the ideas you can create. When it comes to advertising and marketing, the power of storytelling is what will support those creative ideas. As a company with creative in its name, Michigan Creative can find the unique story behind your company or products and separate …
The backbone of every strategy is based on a creative idea, and most of those creative ideas are fueled by extensive research and detailed insights. But before the research, a more in-depth process takes place, the listening phase. A big part of our creative strategy process relies on listening and problem-solving. Creative strategy is the MC method to problem-solving. What …
