Manufacturers Grow

How a Successful Marketing Strategy Can Help Manufacturers Grow

For all businesses, big or small, an effective marketing strategy can serve as the backbone for the entire company. For manufacturing companies in the industrial space, there is an opportunity to embrace the effectiveness it can have. In an ever-changing society, it’s more important than ever to develop a clear, consistent marketing strategy that shows what your company stands for, …

Michigan Creative Team

Marketing Tactics Manufacturers May Be Missing

As older generations prepare to leave the workforce, and technology continues to advance, you and your business must adapt to current marketing trends. With the rise of social media and the popularity of cellphones, there are some marketing tactics manufacturers may be missing out on. People now rely on technology like Google and Facebook to do the searching for them. …

Lansing Marketing

Things for Manufacturers to Look Out for in 2020

While industry growth is a positive thing, especially for the manufacturing industry and skilled trades, it can also bring with it a series of struggles. Michigan Creative talks with executives in these industries daily about the problems faced in these industries. Because of these growing pain points, we wanted to discuss some things for manufacturers and skilled trades to look …

manufacturing marketing

The myth surrounding the trades and manufacturing

The myth surrounding the trades and manufacturing. More than 35% of students who go to college will either change their academic major several times or drop out of college entirely. The biggest reason? They were not interested in a particular field before they went to school, and they did not have a “place” when they get there. Beyond this problem, …