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Powerful Tool: Storytelling for Businesses

In today’s crowded marketplace, data and features are like white noise, easily tuned out in a sea of sameness. Customers crave connection, a deeper understanding of the brands they interact with. That’s where the powerful art of storytelling comes in. Stories tap into the wellspring of human emotions, making information stick like a cherished memory. Imagine the difference between dryly …

Computer full of icons and apps to use for marketing research in 2024

Marketing Tools to Help You Plan for 2024

As the end of 2023 gets closer, a season of planning and setting goals for 2024 rapidly approaches. This year, there have been a lot of successes and pitfalls as a result of overcoming a small recession for businesses in every industry. One achievement that has come out of 2023, is the buzz around Artificial Intelligence, better known as AI. …