Take your business to the next level. Truth be told, this phrase and others like it are horrible. Level up. Grind. Hustle hard. Every one of these “motivational” terms is more discouraging than the next. As a business owner, I want to know how not to run a business. I want to talk about all the things we have done …
The world of business is complex. But at the same time, it’s quite simple. When you break sales down, at its core, it is one person solving another person’s problems over and over again. The goal here is to be the one who solves the problem. To be that person, you must first go through a journey called sales. Selling …
B2B prospecting, or business-to-business prospecting, is a difficult but crucial part of a businesses sales strategy. Prospecting, in simple terms, is the gathering of prospective customers who might be looking to buy a product or service that your business can provide them. Sales people need prospects, otherwise they have no one to pitch to! B2B prospecting is a difficult and …
