PROBLEM

Wirtz India, a division of a large global manufacturing company, Wirtz USA, was operating with an outdated website that did not reflect the scale or sophistication of the organization. The website needed a complete overhaul to align with the company’s stature and to provide a cohesive experience consistent with Wirtz USA’s branding.

SOLUTION

To address this issue, we redesigned Wirtz India’s website to closely mirror the modern and professional look of Wirtz USA’s site. The new design incorporated advanced functionality, improved navigation, and a sleek, updated aesthetic that conveyed the company’s industry leadership and innovation. By aligning the two sites, we ensured a unified brand experience across global markets.

RESULTS

Partnering with Michigan Creative’s CEO, Brian Town, as a Fractional CMO allowed Wirtz Manufacturing to tap into comprehensive marketing expertise without the costs associated with a full-time CMO. This partnership not only streamlined their marketing efforts but also delivered impactful results within a sustainable budget. The revamped website significantly enhanced Wirtz India’s online presence, reinforcing their global brand and providing a more effective platform for engaging with clients and stakeholders.