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Corporate Public Relations in Australia


I cannot believe the school year is coming to an end in just a few short weeks. In about a month I will be saying Hooroo to Michigan in order to take an internship in Sydney, Australia for the summer.


It seems like yesterday I stumbled into Brian at theMichigan State UnviersityPRSSA career fair in hopes of finding an internship with my minimal experience. Brian took me under his wing for a wonderful experience with Michigan Creative. Now that I have been lucky enough to intern and work for Brian, I am going to miss the office and our weekly progress with my fellow interns and associates.

Working for a small marketing company has given me a foot in the door as to what I can expect on a much larger scale while I am abroad. I hope to take my social media, writing, public relations, and customer service experience to the next level. I couldn’t have done this without the confidence that Michigan Creative has given me, both as a person and as a professional.


I am happy to announce you are looking at the newest intern for Pretty Girl Fashion Group Pty. Ltd. PGFG is a privately owned retail fashion business with four ladies fashions brands; RockmansBeMeW. Lane and Table Eight. Today, PGFG operates just under 400 retail fashion outlets across Australia. I am thrilled to have the opportunity to work within the fashion public relations industry to gain more experience in a more corporate environment.

After my 12 weeks of required internship experience, I will be stopping in Hawaii on the way back home for a warm weather vacation before school starts back up in the fall. (It will be winter in Australia when I arrive). It is my plan to also travel to New Zealand and much of Australia while I am away. You can’t even begin to imagine my excitement!

As I am preparing for the trip of a lifetime, I think it is important to thank everyone at Michigan Creative Marketing for making my experience at the office a fabulous one. I hope to see you all when I get back!



G’day Mate!

Rachel Bonello