Turning Junk Into Funding: Michigan Creative Designed a Winning Sponsorship Pitch for ScrapFest 2023

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Who knew trash could be so appealing? Working on this project opened us up to a wonderful world of ‘trash possibilities’.

PROBLEM: TREASURE HUNT FOR FUNDING

ScrapFest, a creative reuse event, is all about giving unwanted items a second life. Their message is fantastic, however, they struggled to secure sponsors due to a lack of professionally designed marketing materials. They needed a compelling pitch deck and sponsorship overview to attract corporate interest.

SOLUTION: A MARKETING MASTERPIECE

Michigan Creative designed a compelling 10-page sponsorship deck that wouldn’t get tossed in the recycling bin. Packed with high-quality visuals and direct messaging, the presentation wasn’t just informative, it was captivating. It showcased ScrapFest’s value proposition in a way that resonated with potential sponsors, highlighting the event’s positive impact and the unique exposure it offered. As a bonus, we also created a concise 2-page PDF summary document. This handy one-sheet offered a quick and easy overview of the sponsorship benefits for busy decision-makers, making it even easier for potential partners to get on board with ScrapFest’s mission.

RESULTS: A SPONSORSHIP SPREE

With captivating visuals and direct messaging, ScrapFest’s new sponsorship materials drew the attention of potential partners. The trade agreement not only saved ScrapFest money but also resulted in valuable sponsorship partnerships that propelled the event to success.

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